I’m Justin Hite — a creative strategist and brand systems designer.
I help brands, startups, and creative teams
turn early ideas into scalable systems, stories, and visuals that connect with people.
With over 15 years of experience, I’ve worked across fintech, entertainment, retail, and live events — building brand ecosystems, leading creative direction, and launching platforms that blend strategy, identity, and design into one cohesive experience.
Disciplines
I design for clarity. Whether building brand ecosystems, content frameworks, or scalable design systems, my work turns complexity into simplicity. Systems thinking allows me to make the invisible visible — aligning visual identity, voice, and user experience under one unified structure.
Strategy & Systems
Brand Identity Systems
Creative Strategy
Design Systems & Component Libraries
Content Architecture
Digital Design
UX/UI Design (Web & Mobile)
Digital Product Design
E-Commerce & Marketing Design
Visual & Communication Design
Art Direction
Visual Storytelling
Presentation & Pitch Design
Experiential Design
Event Branding
Live Experience Design
Experience
Through my career, I've helped teams move from scattered ideas to structured campaigns that scale. Whether it’s launching a new product, leading a rebrand, or aligning stakeholder goals, I bring direction, structure, and momentum to every initiative.
Fintech / Startups
Fidelity Investments
SoLo Funds
Left Field Brands
Complx Creative
R3 Medical
Live Events & Experience Design
Outback Presents
Powers Management
Complx Creative
Epic Live
Consumer Brands
Sweet Mae's Cookie Co.
Lean Bodies Fitness
KarMarie Beauty
Big Day Bakery
DLM Home Solutions
Core Statement
Every brand sends a signal. I shape that signal into something unforgettable. Through emotionally intelligent design, cultural insight, and intuitive storytelling, I craft work that resonates — not just visually, but viscerally.
“There’s no right way.
There’s only the way that works.”
-- (Rick Rubin)
